Test Results

We got a couple hundred users to the site, and the server did not explode.

Some good news:

• We got some users who visit the site and do a bit of clicking around
  
• It is easy to bring traffic to the site using ads
  
• Some people created accounts, rated stuff, etc.
  

Where we can improve:

• People (still) had trouble understanding what the site was for
  
• User Interface (still) needs work
  

This method didn't test the social networking part, since it's a direct-response model. In other words, it's no surprise that people didn't sign up much, just as people generally avoid logging in to YouTube when they go there.

So, in retrospect, this test only looked at how people react when they stumble across the site or are looking for a specific kind of link. And this will not be key to how we try to get people (which is through referral). Once we brush up the user interface we'll have to test that aspect more directly.